Business and organization psychology focus on an applied science approach to help determine how people and organizations can work more effectively. More and more often, business leaders are trying to find better ways to increase efficiency, reduce worker turn over, improve motivation and highlight sustainability. Business have increasing pursued social science research that could be applied to their own organization to create a healthy workplace. It has a reciprocal relationship with business, drawing insights from those with experience of what works at work to enable psychological research to be applied pragmatically in ways that are appropriate to the situation. It also allows a cross fertilisation of experience: from business into psychology, and of academic knowledge and rigour from psychology into business.
This book will showcase some of the current international research in the field of psychology as it relates to the workplace. Its role in business administration and management is ever-evolving and growing in importance. The increase in awareness and education in recent times forces people to think and act rationally. More and more people are learning the importance of the same and tapping into the enormous potential of applied and business psychology to be successful. It uses social scientific research methods to study people, workplaces and organisations in order to better align their multiple and sometimes competing needs. The reader is offered thought-provoking research into decision making, evaluation bias, absenteeism, workplace behaviour, leadership, and work quality.
Malcom Irwin is the Professor of Psychology at Public Research University, Casterton. He holds Ph.D. in Industrial Organization Psychology, from Science College, Berapi. He has taught numerous university courses, professional development workshops, and mentored and coached working professionals. He has contributed applied psychology to various business practices such as personnel selection and advertising, theory of advertising, psychology of public speaking, increasing human efficiency in business, and many more.
